Are you looking for a training program that will give you the knowledge and skills to manage your online business more effectively? In that sense, Google Skillshop has courses focused on marketing and other related areas.
If you do not know what it is about then we invite you to continue reading this post to discover a little more about this Google training platform.
What is Google Skillshop?
This is the name given to a digital educational platform where people living in Australia and other regions of the world can have the opportunity to acquire knowledge in the management of different Google products focused on the management and scope of their online business.
All courses offered by Google Skillshop have been designed in such a way that you get a complete learning of the selected subject.
In addition, each subject will contain practices based on real projects in which you will have at your disposal tools that will allow you to address the proposed challenges and achieve professional success.
This is how in Google Skillshop you will have access to quality educational material, updated and totally focused on the needs of the labor market.
You should know that many of the courses offered by this Google training platform have certifications and awards that are granted once you complete all its phases.
Thanks to these certifications your level of employability can improve notably and favor your growth within the career you are performing.
Google Skillshop: How to use it?
Something you should know about this cloud-based learning platform is that it has a team of experts fully trained to teach all the courses offered there.
This team at the service of Google Skillshop will provide you with all the necessary tools so that you can apply them in a real work environment.
With Google Skillshop you will not need to have previous experience, making it easy to take the step to start your learning process on this platform.
The only thing you will need to do is to create an account with your email address. Once you have done this you will have to select one or more courses that are of interest to you and from there start your learning process.
One aspect that is remarkable in Google Skillshop is that when new functions are implemented in any of the Google tools, these are incorporated almost immediately to the course, so that you can receive updated information within the area of study where the novelty has been produced.
What are the advantages of using Skillshop?
When talking about Google Skillshop there are several advantages that this training platform offers you.
One of them is the opportunity to keep up to date with the latest trends arising with the different Google tools focused on marketing.
In addition, Google Skillshop courses will be very useful to acquire new skills or enhance those you already had in a specific marketing area.
This training platform gives you flexibility in terms of schedules so that you can take the classes at the time of the day that is most convenient for you, allowing you to fulfill other activities that are part of your daily routine without any problem.
Google Skillshop also allows you to access the courses in several languages, as well as to choose the topics that are most convenient for you according to your needs and interests.
Courses available in Google Skillshop
Among the courses offered in Google Skillshop to enhance your skills in everything related to marketing and managing your brand online are:
- Authorized Buyers.
- Google Ad Manager.
- Google AdMob.
- Google Ads.
- Google Analytics.
- Google for Education.
- Google Marketing Platform.
- YouTube.
- Waze.
Create and configure a Google Skillshop account
If you have decided to take any of the courses offered in Google Skillshop then the first thing you should do is to create an account in this platform.
To do this you can use your Gmail address, so that you can receive any news on the platform regarding special invitations or promotions.
After creating your Google Skillshop account the next thing you will do is to log in and configure your profile providing the required information such as the name of your business or company.
Choose also the preferred language in which you want to receive the course lessons and provide a recovery email in case you later have difficulty accessing the main email.
Something you should know is that you will have the opportunity to link your Google Ads and YouTube accounts to Google Skillshop.
Google Skillshop. How to get a certification?
After creating your Google Skillshop account and configuring your profile, it is time to choose one of the courses offered by the platform. To do so, click on the start button and a new page will load where you will find the following topics:
- Google Ads.
- Google for Education.
- Google Marketing Platform.
- Analytics Academy.
- Google My Business.
- YouTube.
- Google Ad Manager.
- Google Cloud.
- Waze Fundamentals E-Learning.
- Google AdMob.
- Authorized Buyers.
- Android Enterprise Academy.
Next click on the Google Ads topic and then on the next page click on Google Ads Certifications.
This will take you to another page where you will see a list of certification programs available for Google Ads.
You will notice that each of the programs indicates the length of time it will take to complete, as well as the level of difficulty and the rating generated from the reviews.
It should be noted that all these certifications are presented without any sequential order so you can take them in the order you want.
Clicking on any of the available programs will load a new page where you will find a brief summary of the course, as well as the objectives to be achieved at the end.
Underneath all this you will find some sections. One of them will lead you to take the certification exam, which is mandatory.
The other sections will present a list of topics that will help you prepare to take the exam, although you are not required to complete all of the lessons.
These lessons are designed around the evaluation so that you will find them easy to follow. Within the lessons you will find quick review questions; at the end you will be asked to take a knowledge check to confirm that you have completed the lesson.
After having completed the lessons, it is time to take the exam which you can access by clicking on the link located in the section Pass the assessment and earn the certification.
Then click on the blue button to start the test, which will take 75 minutes to complete.
The number of questions available in each exam will vary depending on the certification for which you have applied.
It should be noted that once you answer a question you will not have the opportunity to return to it to modify your answer.
You must obtain a score of at least 80% in order to pass the exam. If you do not obtain the required passing score, you will have the opportunity to retake the exam after 24 hours.
If you close the exam without answering the rest of the questions, this will be recognized as an automatic failure and you will have to wait 24 hours to retake the exam.
Once you have passed the exam, Google Skillshop will immediately grant you your certification and you will be able to access it in the My Profile area.
It should be noted that this certification will be valid for one year, so to renew it you will have to take the test again on the Google Skillshop platform.
